Corporate location photography for St Modwen Logistics

Four days of corporate location photography that became part of a brand evolution, website and marketing project for Paul’s creative agency, Think. Part way through a website project, it was discussed that the brand could be perceived as a little corporate. St Modwen Logistics pride themselves on their logistic parks being communities. With this in mind, Paul and his team created a ‘moodboard’ of how this could look, including colour, typography and photographic style.

Corporate location photography for St Modwen Logistics

Commercial photography for St Modwen Logistics

SML Stoke Distribution Park Portrait

During a meeting in the head office in Birmingham where Paul presented the ideas, it was agreed that a number of photoshoots would be arranged at Heywood in Bury, Stoke and Gloucester.

These days would mainly involve photographic businesses within the logistics parks to tell the story and demonstrate the communities they foster.

There were some requests to show the parks at work as well to bring them to life. This was a mix of corporate portraits, architectural photography and documentary style photography.

SML Heywood Distribution Park Portrait

“Paul demonstrates his photographic ability, to go alongside his creative design acumen and business, producing a fantastic catalogue of images for our website and marketing collateral.”

Nikki Whitaker, Senior Director, Customer & Markets, St Modwen Logistics

SML Heywood Distribution Park
SML Heywood Distribution Park Bees
SML Heywood Distribution Park Bees
SML Stoke Distribution Park

Starting at Heywood Distribution Park, the day involved capturing low angle hero images of businesses at work. It’s very important to be aware that these are working organisations so Paul had to work around them, quickly and carefully.

The second shoot was in Stoke, and Overclockers and to shoot an empty unit. Paul also commissioned Pixelwave Creative to come down and do some film footage for a promotional video.

SML Gloucester Distribution Park Portrait
SML Gloucester Distribution Park Portrait
SML Gloucester Distribution Park Portrait

The third day was spent in Gloucester, photographing The Great British Card factory and Footsure, capturing operations and more real people images.

Paul finished at Heywood on a 2nd shoot working in a number of several smaller organisations including insurance repair workshop and a steel fabrications business.

Once completed, the final images were processed, retouched and supplied to St Modwen Logistics to be used in marketing collateral and on the website.

SML Heywood Distribution Park
SML Stoke Distribution Park
SML Stoke Distribution Park
SML Stoke Distribution Park
SML Heywood Distribution Park Portrait
SML Heywood Distribution Park Portrait
SML Heywood Distribution Park Portrait
SML Gloucester Distribution Park Portrait
SML Heywood Distribution Park Portrait
SML Stoke Distribution Park

Contact Paul today to discuss your project. Let us bring your corporate and marketing vision to life through the lens of Paul Grogan Photography.

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